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Instacart Ads Studio

Homepage ads

Drive instant, wide-reaching awareness with high-impact ads on our homepage that put your brand on the front page as consumers open the Instacart app.

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Homepage ads

Front & center, where your brand belongs

Discover homepage ads: one of the most prominent and powerful ways to command attention on Instacart. Secure your spot in an auto-rotating carousel to maximize visibility and drive immediate impact. Creative is developed with our in-house team, blending your brand and products with our trusted, world-class Instacart flair.

Make a great first impression. Like very first.

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Maximize visibility

  • Unlock prime placement on the Instacart homepage carousel.

  • Surface your brand on high-traffic real estate to millions of consumers.*

  • Reach consumers as they begin their shopping journey.

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Drive brand discovery

  • Spotlight your promotions on the homepage to boost redemptions and trials.

  • Showcase your brand in homepage placements that drive discovery, delivering on average up to 98% exposure to consumers new to your brand.

  • Create a seamless path from homepage to brand page that invites exploration.

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Create an owned moment

  • Turn the moments that matter most to your brand into shoppable moments on Instacart. 

  • Feature themed promotions directly on your ad to celebrate everything from product launches to national food holidays.

  • Bring your campaign to life the Instacart way with our in-house creative team.

*Source: Instacart data

Create ads that deliver

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