Insights Solutions
The brain behind the decisions that move grocery
Decode consumer behavior, sharpen promotions, uncover opportunities hiding on the shelf. Powered by one insights partner.
Backed by grocery experience at scale
Insights fueled by the scale of North America's leading grocery marketplace
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Meet the capabilities behind the moves
See how our insights capabilities can power your next big growth decision
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Decode Consumer Behavior
The Consumer Insights Portal is a SaaS insight solution built on real consumer behavior, from search to shelf, across 2,200+ retail banners.
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Sharpen Promotions
Purpose-built for Revenue Growth Management, promotion optimization capabilities that put the consumer at the center of decision-making.
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Uncover the opportunities hiding on the shelf
Our new SaaS solution gives you complete visibility into what's happening on the shelf, with unmatched depth, breadth, and speed. Daily visibility across 2,200+ retail banners and nearly 100,000 store locations.
A trusted partner of leading CPG brands
With deep industry experience and Instacart's unmatched first-party intelligence, we help leading brands and retailers move beyond legacy data, uncover real consumer behavior, and drive measurable growth across the retail value chain.
Insights & resources
Instacart announces new Enterprise AI Solutions to democratize AI for grocers of all sizes
4 durable signals that graduated from novelty to necessity
Our 2025 Consumer Snapshot validates the trends that actually move units off the shelf.
Lessons from 2025's fastest-growing emerging brands
What separates the brands compounding from the ones flatlining.
Go deeper on the products that fit you
AI Solutions
Apply grocery-native AI across your entire business, helping you anticipate needs, personalize experiences, and turn data into your competitive advantage.
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Ad products
Explore Instacart Ads products and learn creative ways to drive results on the digital shelf.
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Connected Store Solutions
Connect your in-store technologies with intelligent digital commerce systems for a seamless, engaging consumer experience across all of your grocery channels.
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E-Commerce Solutions
Scale your digital grocery experiences with powerful marketplace, commerce, and fulfillment technology that helps you reach new consumers and keep them coming back.
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Ready to explore what smarter growth looks like?
Get in touchAll Metrics listed are based on results from Q4 2025
Our Insights solutions only reports aggregated metrics and does not expose individual store-level results or any personally identifiable information (PII).