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Company Updates

New Circana Case Studies Underscore Instacart's Incremental Sales

Instacart's consumer base is complementary to brick-and-mortar as Circana studies found that 75% and 90% of Instacart buyers for studied CPG brands only purchased the studied brands on Instacart and not in-store Over the last...

May 2, 2024

Read time: 4 min

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Company Updates

Kohl’s Joins Forces with Instacart for Same-Day Delivery

Kohl’s is now on the Instacart App, enabling nearly 109 million U.S. households to enjoy same-day delivery in as fast as an hour from 1,172 Kohl’s stores across the U.S. This partnership gives customers access...

May 2, 2024

Read time: 2 min

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Company Updates

Why Smart Carts Are the Winning Technology Format for Grocers

One of the most common misconceptions about smart carts is that they only serve as an alternative to self-checkout. However, the real magic behind a Caper Cart, our AI-powered smart cart, is the digital screen....

Apr 9, 2024

Read time: 5 min

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Company Updates

Easter Unwrapped: Chocolates, Bubbles, and Ham – Oh My!

Get ready to roll into the Easter holiday spirit with a cheeky peek at what's hopping this Easter. Using Instacart's vast purchase data, let's dive into the forecast for this year's Easter extravaganza. Ready, set,...

Mar 20, 2024

Read time: 3 min