Data & Trends

As we gear up for Fourth of July celebrations, we’re diving deep into Americans’ strong culinary preferences for the holiday. From the smoky aroma of a backyard barbecue to the fresh crunch of a ripe...

Data & Trends

As the warm breeze of summer rolls in, it’s not just the sunshine and blue skies that get us excited—it’s also the arrival of stone fruit season! From June to September, the orchards are bustling...

Data & Trends

On April 8th, several American cities across Texas to Maine will witness the biggest light in the solar system turn off for up to about 4 minutes. The next time this will happen in the...

Data & Trends

Get ready to roll into the Easter holiday spirit with a cheeky peek at what's hopping this Easter. Using Instacart's vast purchase data, let's dive into the forecast for this year's Easter extravaganza. Ready, set,...

Data & Trends

It's that delightfully delicious time of the year again - 3/14, our favorite math-meets-dessert holiday: Pi Day! While we normally tip our hats to the endlessly mysterious mathematical constant π, we also appreciate the tastier...

Data & Trends

In 2012, Instacart waved its magic wand and transformed how we grocery shop, delivering groceries and other essentials right to people’s front doors, often faster than a pizza delivery. Fast forward, and we've hit a...

Data & Trends

The Big Game is this Sunday, uniting fans not just in the thrill of football, but in the universal joy of game day eats. According to a recent Instacart survey conducted online by The Harris...

Data & Trends

As we celebrate National Hot Sauce Day, it's evident that Americans have embraced a universal truth in their culinary preferences: nearly every food is elevated with the addition of hot sauce. Whether doused on mac...

Data & Trends

The New Year brings new beginnings, resolutions, goals, and unfortunately, often the cold and flu. According to a recent survey by the non-profit organization, KFF (formerly called Kaiser Family Foundation), only half of Americans planned...